December 26, 2024

Business

Google to suspend political ads in S. Korea ahead of elections

ians | March 31, 2024 11:16 AM

Google has decided to suspend all politics-related advertisements on its services in South Korea ahead of the general election next month, according to industry sources.

According to the sources, Google recently posted a notice saying that it will not support political ads during South Korea's election period. The decision will apply uniformly across Google services, including YouTube, Google search and the Google Play Store.

The decision appears to have been made to prevent voters from being exposed to potentially exaggerated or biased content in political advertisements, reports Yonhap news agency.

Google also plans to provide links on its homepage guiding users to credible information regarding voting methods and voter registration means.

The company also plans to provide various election-related information panels via YouTube search results related to the election to connect users to credible sources for further information.

The country will go for parliamentary elections on April 10. Early voting for the upcoming elections is slated for April 5-6.

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